Engaging Your Frontline Workers: Communication Tools to Help Keep Everyone Connected
Frontline workers of all types have always kept our communities together, but have provided even more value throughout the course of the COVID-19 pandemic. These workers are often deskless, and require more creative approaches in order to reach them with important company communications -- especially now as our workforces are more dispersed than ever. In this session, we'll go over a few strategies on how to reach these workers with the information that they need as well as keep them engaged with your organization whether they are on the warehouse floor, commuting, or providing other essential services. We'll discuss: - The challenges of communicating with dispersed teams that include deskless workers - Building a communications strategy to reach each employee, no matter where they are located, and keep them engaged with content that matters to you and to them - How other companies are managing this communication challenge