Digital signs are popping up in more and more workplaces, and it’s easy to see why. They’re a game-changer for sharing announcements, keeping employees connected, and even welcoming visitors. But want to take those digital signs to the next level? It’s all about QR codes.

QR codes have been around for a while, but they’re having a major moment right now in the business world. In fact, Statista says a whopping 89 million people in the US scanned QR codes in 2022 – that’s a huge jump from 2020. By adding them to your digital signs, you’ll give employees and visitors a super easy way to take things further.

Using QR codes in your digital signage – 5 must-knows

Here are some handy tips to boost your QR code and digital signage game

  1. Size matters: Ensure your QR code is at least 2×2 inches, but bigger is better, especially if people will be scanning from a distance
  2. Location, location, location: Place your QR code front and center on your digital sign, avoiding any obstructions or distractions
  3. Color contrast is key: Use a classic black QR code against a solid background for maximum scannability
  4. The power of the CTA: Don’t just drop a QR code on your screen. Include a clear call to action like “Scan here for more information” or “Scan to register for the event”
  5. Test before you launch: Always test your QR code to ensure it takes users to the right place and is easily scannable.

Why are QR codes on digital signage a winning combo?

The future of the workplace

QR codes and digital signage are fast becoming indispensable workplace tools, driving efficiency, engagement, and a tech-forward experience.

Want to learn more? Check out Appspace Digital Signage.

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